Shopify vs. BigCommerce vs. WooCommerce - Which One to Use as a Reseller
Are you thinking of starting an eCommerce store on some marketplace platform? There's plenty of potential in that business - if you know how to set up the store. To do that, you'll need a good online store builder. This decision usually comes down to Shopify vs. BigCommerce vs. WooCommerce - these are the three most popular builders. So, how do you figure out which one is for you? We'll go over their most essential characteristics to compare them objectively.
Shopify vs. BigCommerce vs. WooCommerce - An Overview of These Three Online Selling Platforms
Shopify, BigCommerce, and WooCommerce are all known to be among the best online selling platforms. You will be able to create an excellent eCommerce business with each one, but it all depends on what your priorities are - is it the ease of use, diversity in features, design options, price, or something else? We'll compare all of these characteristics, but first let's say a few things about each online store builder to help you understand their basics.
Shopify - The All-Around Most Popular Choice
Shopify is an all-in-one eCommerce platform, meaning you don't have to host your own website. It's rich in features and very easy to use - you don't need any technical knowledge to run a Shopify store. It's known to be user-friendly and customizable, and it offers various payment options. You'll also have customer support available 24/7.
BigCommerce - Top Competitor of Shopify
Known as one of Shopify's top competitors, BigCommerce is another all-in-one marketplace platform for selling online. It's also quite easy to use, with an intuitive interface and templates that are simple to implement. Learning from Shopify's mistakes, BigCommerce has integrated plenty of built-in features that Shopify doesn't have. It also doesn't charge you transaction fees, no matter which payment method you use. Just like Shopify, BigCommerce comes with 24/7 customer support.
WooCommerce - Slightly Different Option Than the Two Above
Compared to the above-mentioned store builders, WooCommerce isn't an all-in-one solution. It's actually a WordPress plugin, meaning that you need to already have a WordPress website that you can transform into an eCommerce store with the help of WooCommerce. While it offers outstanding benefits such as limitless customization options and excellent SEO features, it does require a bit of coding skills, so it may not be for everybody. It's open-source, so it's free.
Which One Is the Easiest to Use?
As you can probably guess, standalone platforms - Shopify and BigCommerce - are way easier to navigate than WooCommerce. Shopify and BigCommerce are designed to be user-friendly - all the building tools are provided to you, and it's simple to figure out all the steps of creating a store, even if you've never done that before. Shopify platform has a slightly more intuitive interface, so it's without a doubt the winner when it comes to ease of use. WooCommerce is a self-hosting plugin, so it would suit only tech-savvy users.
Which One Allows You to Build an Online Store Most Quickly?
This depends on one factor - whether you already have a website. If you do, you just need to add the WooCommerce plugin, and the WooCommerce store can be ready pretty quickly. If you don't have a WordPress website, the work will take a while. On the other hand, a Shopify store can be set up in just a few hours - since the platform is quite simple to navigate. Building a BigCommerce store will require a day or two of work. Check out the video below to learn how to get started with this software for selling online.
Which One Offers the Best Design Flexibility?
When it comes to the creativity of the store design, WooCommerce is a winner without a doubt. We've already mentioned the limitless customization possibilities - you can design your theme and make sure your store stands out in the sea of other eCommerce businesses. This is something you can't get with Shopify and BigCommerce, as they have a limited number of themes to choose from. Shopify offers nine free and 60+ premium themes, while BigCommerce has 12 free and 100+ paid themes.
Which One Has the Best Features?
Since Shopify and BigCommerce are specifically created as standalone store builders, it's no surprise that their sales tools are top-notch. Shopify and BigCommerce offer outstanding inventory management systems, allowing you to sell an unlimited number of different products - on all price plans. Essentially, there's no limit to what you can achieve.
This isn't the case with WooCommerce - it offers great features, but you'll need tech skills to get the most out of them. If you have a skilled web developer by your side, you can do a lot with WooCommerce.
Which One Is the Best in Terms of SEO?
SEO is a crucial aspect of managing a listing software - people need to find your website in order to buy something. The good news here is that all three platforms come with strong SEO tools. However, it's worth mentioning that Shopify lacks keyword support, while BigCommerce and WooCommerce both offer keywords to incorporate into your product descriptions.
Now that it comes down to BigCommerce vs. WooCommerce, the winner is WooCommerce. Being a part of WordPress, it thrives in optimization possibilities - you can install countless SEO plugins.
Which One Offers the Best Payment Options?
The more payment options, the more buyers - it's quite simple. Although all three online selling tools support numerous payment gateways, there are a few differences we should consider. Shopify imposes transaction fees on all payment gateways except its own, Shopify Payments. BigCommerce doesn't charge transaction fees, but it doesn't offer you as many gateways as WooCommerce does. There are more than 100 payment gateways available with WooCommerce.
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