How Many Etsy Shops Can You Have Without Being Shut Down?
Selling online on Etsy can be a profitable job, and following the platform's regulations and guidelines is one of the most essential things you can do to make sure it stays that way. Something that many resellers wonder is this: How many Etsy shops can you have without breaking the rules? As your business grows, you might find yourself in need of an expansion, so let's find out if you're limited when it comes to the number of Etsy shops.
How Many Etsy Shops Can You Have?
If you want to diversify your work on Etsy, we have great news for you. As of November 2024, the Etsy platform states that its users are not limited in the number of shops they can run. In other words, you are welcome to open as many Etsy stores as you can successfully run!
The sky is the limit when it comes to your success as an online reseller on this platform, but keep in mind that there are several rules that you will need to follow if you find yourself running two or more shops. It's nothing complicated, so don't worry - we'll cover it all in this text. You can also check out this video to get a better understanding of the topic:
Why Would You Want to Open More Than One Etsy Store?
First things first - let's explain why you would possibly want to run two or more Etsy shops. How is that beneficial? It will mean more work for you, but you know that Etsy is worth it - you will increase your sales on Etsy and, consequently, your income. Resellers most commonly decide to open another shop when they want to diversify their offer. If you started selling items from one niche - let's say you're a clothing reseller - and you want to start selling something vastly different, like toys or templates, it would make sense to separate your inventory into two stores.
Additionally, running multiple stores allows you to reach a greater number of buyers and improve your product visibility on this marketplace platform. You can also experiment with different marketing tactics if you have more than one shop and figure out what works best for your e-commerce business. Lastly, if your store is focused on selling items from one niche, you can focus on the target audience in your advertising (for example, when it comes to your SEO efforts), making it more efficient.
Every New Etsy Shop Has to Be Under a Different Account
Etsy doesn't mind its users having as many different shops as they like, but here's the catch - each shop must be made under a different Etsy account. This isn't much of a hustle since the only thing you need to do in order to open another account is to have another email address. If you don't, simply take a few minutes to create it, and then you're all set to open your new Etsy shop.
Complying With Regulations When Running Multiple Shops
It should go without saying that all your shops must comply with Etsy's seller policy and other regulations. Consequences are obvious for those who break the rules - your shop gets shut down. However, keep in mind that when you have more than one shop, if you violate the terms regarding one of them, the others will become liable as well. This doesn't necessarily mean the platform will take down all your shops, but it is a possibility that you must be aware of.
Etsy requires its users to be transparent. In this case, it means disclosing information about your other shops in the Public Profile section of each of your shops. How do you do this? It's simple, and it can be done in a few clicks - here's how:
- Open the Etsy homepage and go to your account,
- Click on Account settings,
- Next up, go to Edit profile,
- Find the About field and list other stores in that section,
- Lastly, click on Save changes, and you're done.
Can You Use the Same Bank Account for Different Etsy Stores?
Luckily, running multiple accounts won't get complicated in terms of financial information. You are allowed to use the same bank account for as many Etsy stores as you like, and you can even use the same credit card if you want. That way, all your earnings will be put together in one bank account so you can keep track of them easier.
Can You Manage Multiple Etsy Shops on the Same Browser?
Unfortunately, you won't be able to sign in to multiple accounts on the same browser at the same time. This doesn't have anything to do with Etsy's policies; it's just how most browsers work - you can't sign in to two or more accounts on the same website. So, what should you do? Instead of signing in and out all the time, simply use different browsers. Nobody is happy about having to use Microsoft Edge, but it's better than constant switching between accounts.
How to Manage Listing the Same Item on Two or More Etsy Shops?
If you were wondering - yes, you can list the same item in more than one Etsy shop. However, this online marketplace platform doesn't offer you any help when it comes to copying, transferring, or deleting listings when the item gets sold on one of your accounts. This can lead to quite a few mix-ups, but it's nothing that can't be solved.
All you need is crosslisting software, and we have the best one - our Zipsale. This is essentially software for selling online that allows you to manage multiple listings on different online selling platforms. You can easily keep track of your inventory, no matter how many items you have. With Zipsale, a listing will be removed quickly when the item gets sold on one platform (or one account among several accounts on the platform), leaving no room for mistakes or confusion. What are you waiting for? Sign up for Zipsale today and give it a try!
